Peter Hulley – South East London and Bromley Franchise

Peter Hulley, an ex-driving instructor from Hillingdon, Middlesex, joined White Knight in 1998 as a laundry delivery driver in Slough and was later promoted to transport supervisor in Woking. After deciding he wanted a change from testing people behind the wheel, Peter decided to put his own entrepreneurial skills to the test and bought the South East London and Bromley, North Kent franchise in July 2004.

He first saw the area as a potential franchise investment when the White Knight driver working in the region left and he was asked to take over. After doing some background research on the franchise network and getting a better idea of what it would involve, he decided to take the plunge!

Peter’s business strategy is simple but incorporates the essentials needed to run a dry cleaning and laundry home delivery service – reliability, punctuality, looking after existing customers’ needs and building up a database of new customers.

In his spare time he enjoys cycling and photography.

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